Apparel companies are something else. I went into my local Meijer yesterday and they already had Michigan 2026 Big Ten title shirts
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Would be a pretty big flex to buy one of those and wear it while the Big Ten season is still ongoing lol
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With a 5000% mark up after a $0.15 shirt and ink I am sure.
I got about 80% of the way down the road a few years ago with launching my own and just doing a few Michigan colleges and it’s really tough to find a strategy to cover all the fees you need to pay. I was basically going to have to go food truck style and make it a traveling thing until I had a big enough base to go straight online. Wasn’t committed enough to see it through.
It does suck the amount of Miejer style apparel producers there are out there. Straight up trash imports with ink that will fade after a few washes and they peddle them for $25.
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And that is why I tend to stick with thrift stores for my clothing, or department stores if they have the high end stuff on a good sale
everyone in Maize Rage for the MSU home game
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